How to Drive Free Traffic from Google to your Accounting Website
You're competing with a lot of accountant and accounting practice online - so how do you get a piece of that traffic pie from Google? Check out our 15 creative ideas on how to drive free Google traffi
HubShots Episode 39: Email Reporting Tip, Voice Search Trends
In this episode of HubShots - the podcast for Marketing Managers who use HubSpot - we discuss a useful email reporting tip, think through marketing attribution, and consider the growth of voice search.
5 Steps to Creating Inbound Marketing Content that Converts | XEN Systems
follow these 5 steps to creating inbound marketing content that converts readers into leads
Inbound Marketing and the Sales Process | XEN Systems
Inbound marketing includes publishing high quality content on your website that entices your customers to find out more about your company.
Episode 29: Inbound Sales and Social | XEN Systems
Episode 29 of HubShots – the Unofficial Down Under HubSpot Podcast is now available. In this episode we talk about breaking news versus valuable news and discuss: – what Inbound is actually like – using workflows effectively – the benefits of embracing known and proven marketing approaches – an example of a hypothetical sales process, mapped to the buying…
The Stacking Effect - Digital Marketing Strategy
Using SMAC as a digital marketing strategy can be a transformative experience. Never before has it been possible to obtain so much information on your customers’ preferences and buying habits and put it to good use.
How to Prepare Your Company's Content Marketing Strategy | XEN Systems
Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. However, less than half of all companies rate their content marketing as effective.
Planning out a Remarketing Strategy | XEN Systems
Remarketing (or retargeting) are extremely powerful for promoting your brand - here's how to plan out your first campaign.
Is Email Marketing Dead? | XEN Systems
An overview of why email marketing continues to be one of the most effective marketing channels for business to use.
How To Use LinkedIn Publishing for Thought Leadership | XEN Systems
LinkedIn Publishing is a nice platform for getting yourself and your work out there to a much larger audience than you currently enjoy.
How to Hold a Webinar for Your Business | XEN Systems
Webinars have many plus points. They can be an excellent promotional and training tool and can even generate income and help to build your email list quickly.