Fun Stuff

There's an interesting disagreement between Jim Stengel and Simon Clift, former CMOs of P&G and Unilever: "Who is Right: P&G or Unilever?". Jim is in the process of writing a bo

There's an interesting disagreement between Jim Stengel and Simon Clift, former CMOs of P&G and Unilever: "Who is Right: P&G or Unilever?". Jim is in the process of writing a bo

PowerPoint presentations may not have actually killed anyone, but they've sure killed many an idea. Our ideas are only as good as how we communicate them. Yet it is common to neuter ideas with mind

PowerPoint presentations may not have actually killed anyone, but they've sure killed many an idea. Our ideas are only as good as how we communicate them. Yet it is common to neuter ideas with mind

In the social media bandwagon, brands place a lot of emphasis on the absolute number of friends, fans, and followers. They treat that number as a proxy for how well the brand is reaching its audience.

"All children are artists," Pablo Picasso famously said. "The problem is how to remain an artist once he grows up." As adults, I think we often forget how creative we are, and were.

I recently heard someone referred to as a "seagull manager", a term Ken Blanchard coined in 1985: "seagull managers fly in, make a lot of noise, dump on everyone, then fly out." Th

We often treat service as a cost center and promotions as a profit center. Yet amazing service can spread faster than any advertising and there can be a hidden cost from too many promotions. Years ago

Crisis management may not be one of the 4 Ps, but it is every much a part of marketing. How a company deals with a crisis is a far greater litmus test for the brand than how it executes an advertising

Last week, I happened across Tim Ferriss handing out copies of 4-Four Hour Workweek at SXSW. I first read the book two years ago after hearing Tim speak at the Do Lectures in Wales. We were the only

PR is called earned media for a reason. You have to earn it. If you earn it, PR can be far more valuable than paid media. But earned media follows different rules than paid media, and certainly

ADHD isn't just for teenagers. It afflicts businesses and teams too. I once heard a venture capitalist offer to prescribe Ritalin to one of his portfolio companies. It's easy to get distract

I've been hooked this week by Seth Godin's latest book, Linchpin. Seth briefly profiles the Devil's Advocate, which he describes as a "card-carrying member of the Resistance"

Many organizations are better at blamestorming than brainstorming. It is far easier to critique than to create. No one wants to end up on the wall of failure. Blamestorming not only hampers big ideas.