10 Ways To Improve Google Analytics Data Accuracy
We've all been there. Everything on surface looks like it's running smoothly. Data is coming in. The 30,000-foot view of your account looks like business as usual. You start upping your analytics game. Maybe you took some training and you're getting your hands dirty asking the tough questions of your data. But how do you know if you can trust your data in the first place?
Measuring Time On (Bounce) Page
For people measuring their website traffic with Google Analytics, there is nothing more frustrating than building a really popular web page that gets tons of visits, but GA shows Session Duration close to ZERO! The problem is that Google Analytics doesn’t measure the time on the last page of a visit, so even if they …
Backlinks - Backlink Tips and Advice
[box] email@example.com or Contact Form [/box]First, a few common FAQs relating to backlinks: Q1. What are backlinks? A1. Backlinks are simply links on other websites that point to a page on your website. Q2. How do I get backlinks? There are many ways to get backlinks. For example, you can write in-depth and authoritative articles ... Read more
25 Killer Combos for Google's Site: Operator
I'm a big fan of using simple tools well, and one of those tools is the site: operator. Here are 25 site-operator combos for your SEO detective work, along with a real-world case study, and an original experiment on the accuracy of site:.
Heat Maps: What Are They Good For (Besides Looking Cool)? | CXL
Heat maps are a popular conversion optimization tool, but are they really any good? Find out what they can (and can't) do to improve your website.
Google Analytics Profile Filters | View Mobile Traffic Only and Three Other Uses
A profile filter is used to limit or modify the data that is included in a Google Analytics profile. Once you know how to build new Google Analytics profiles and profile filters you can apply them in numerous situations.