How To Calculate Lifetime Value - The Infographic
One way to analyze acquisition strategy and estimate marketing costs is to calculate the Lifetime Value (LTV) of a customer. In this graphic we’ll briefly cover how to calculate LTV and how to use LTV to help solidify your marketing budget.
Microsoft - Official Home Page
At Microsoft our mission and values are to help people and businesses throughout the world realize their full potential.
Eight Steps to Customer Experience Management Success
CMSWire created an infographic that reviews a year of customer experience management by showing trends, best practices and lessons. Have a look at the infographic and CMSWire’s eight steps to customer experience management success.
The Road to Customer Experience: Turning Data into Actions [Infographic]
This month we’re turning data into action. However, before you can take meaningful, marketing actions, the assumption is that you’ve been measuring meaningful and marketable data. Yet, we
Marketing Efficiency Assessment
For an updated version of this presentation: https://www.slideshare.net/clearaction/marketing-efficiency-assessment-127189827 Jump-start your organization’s aw…
Clear goals, formal reviews, and cross-functional interaction played a key role in Marketing organizations' effectiveness/efficiency journey to-date, & are expected to be prominent in the next phases toward world-class marketing performance. #cmo #marketing #salesops #mktg #marketingops
Obstacles to MO success are generally the inverse of the success factors. Typical obstacles are unsupportive culture, lack of follow-through, penalties for risk-taking, and infrequent delegation. #cmo #leadership #marketing #mktg #salesops #marketingops