90+ Active Blogs on Analytics, Big Data, Data Mining, Data Science, Machine Learning - KDnuggets
Stay on top of your data science skills game! Here's a list of 90+ active blogs on Big Data, Data Science, Data Mining, Machine Learning, and Artificial intelligence.
Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models - Occam's Razor by Avinash Kaushik
Learn pros and cons of seven standard multi-channel attribution models, and how to create a powerful custom model. Optimize marketing budgets, improve ROI!
What Is Marketing Analytics and Why It Matters – The SAS Point of View
http://www.sas.com/en_us/insights/marketing/marketing-analytics.html The video defines the SAS point of view for Marketing Analytics. Marketing analytics com...
Making data analytics work for you--instead of the other way around
Does your data have a purpose? If not, you’re spinning your wheels. Here’s how to discover one and then translate it into action.
The age of analytics: Competing in a data-driven world
Big data’s potential just keeps growing. Taking full advantage means companies must incorporate analytics into their strategic vision and use it to make better, faster decisions.
If Data Visualization is So Hot, Why Are People Leaving?
There are prominent theorists and practitioners in data visualization that simply do not believe there is such a thing as a dedicated data visualization role in industry. For those critics there is…