Red Bull Media

Collection by Monique Langevin

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This is a compilation of my favorite examples of content marketing produced by the innovative, extreme, madhouse of a company we all know as Red Bull. This is not just a drink anymore folks, this is a "publishing empire". This board was inspired by an article (to which I will pin) I read, about Red Bull taking content marketing to an Extreme level. This powerhouse is constantly pushing the envelope, most recently notable in their Red Bull Stratos project.

Monique Langevin
Red Bull is a publishing empire that also happens to sell a beverage. A glimpse at the brand's expansive market, made possible by strategic content marketing. Sports Marketing, Marketing And Advertising, Digital Marketing, Marketing Ideas, Content Marketing Strategy, Marketing Communications, Freddie Mercury Birthday, Legendary Singers, Brand Board

How Red Bull Takes Content Marketing to the Extreme

Red Bull is a publishing empire that also happens to sell a beverage. A glimpse at the brand's expansive market, made possible by strategic content marketing.

Some incredible footage by Red Bull. They have the best extreme sports vids. The Art of FLIGHT - snowboarding film trailer w/Travis Rice Snowboards, Red Bull, Snowboarding Movies, Skiing, X Games, Travis Rice, Bull Tv, Content Marketing, Sport

The Art of FLIGHT | Official Trailer

The Art of FLIGHT follows Travis Rice, John Jackson, Mark Landvik, Scotty Lago, Jake Blauvelt, Nicolas Muller, Gigi Ruf, DCP and Pat Moore as they dream up n...

Felix Baumgartner on track for highest ever free-fall jump Stunt co-ordinator, skydiver, helicopter pilot and B. jumper Felix Baumgartner is on track to break four world records by jumping out of a balloon kilometres above the earth. Felix Baumgartner, Cosmos, Whitney Houston, To Infinity And Beyond, Space Travel, Space Exploration, Out Of This World, Extreme Sports, Science And Nature

Red Bull's Near-Space Jump Is Its Greatest Action Sports Exploit Yet

Red Bull Stratos is the five-year project that will send Austrian skydiver Felix Baumgartner 23 miles above the Earth's surface, from where he will free fall and break the speed of sound. It's the latest in Red Bull's long line of unconventional projects, and it is obviously the most challenging, demanding and impressive one yet.

You almost forgot they made a drink, didn't you? Here's a compilation of Red Bull commercials that advertise the energy drink that made them so famous. Media Studies, Advertising, Ads, Energy Drinks, Red Bull, Content Marketing, Funny Shit, Pop Culture, Centre

YouTube

Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube.

The ultimate BMX dirt park - Red Bull Dream Line 2011 Bmx Dirt, Getting Bored, Cob, Red Bull, Content Marketing, Promotion, Sunrise, Sunrises, Inbound Marketing

The ultimate BMX dirt park - Red Bull Dream Line 2011

Pedal over to http://win.gs/1lxRNQQr for more BMX! When professional BMX rider Anthony Napolitan got bored with entering the same old dirt jump events, he ca...

Here Red Bull produced a series of episodes for a non-named brand. To involve fans and audience members of Red Bull they make the experience personal by allowing them the authority to choose the band name. Cob, Red Bull, Content Marketing, Fans, Author, Inbound Marketing

Tired Kitty | Exit Vine | S1E1

Get the scoop on all things music here: http://win.gs/1eOOcVz What should the bands new name be? Fingerbanger? Friend Zone? or Ambicide? ONE VOTE PER COMMENT...

An explanation on why Red Bull creates branded content. They try to appeal to the audience rather than trying to get the company objective across. New Series, Red Bull, Content Marketing, Social Media, Cob, Oasis, Discovery, Coding, Game

Red Bull's smart use of social media and branded content

Red Bull is playing a smart game. Branded content is a huge area in social media at the moment but most brands get it so wrong by focusing on peppering their logo and branding on everything ...