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SOCIAL MEDIA MARKETING

Collection by Gabriele 'Gaby' Woodall

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...some irreverently helpful insights

Gabriele 'Gaby' Woodall
S Marketing Agency is a boutique marketing agency located in the heart of Cronulla. Specialising in Brand, Digital, Social Media and Design. We connect our clients to their market with simple, yet effective marketing solutions. Marketing Dashboard, The Marketing, Content Marketing, Online Marketing, Social Media Marketing, Digital Marketing, Marketing Ideas, Business Cat, Data Analytics

The Marketing Dashboard cartoon | Marketoonist | Tom Fishburne

“Not everything that counts can be counted, and not everything that can be counted counts.”

Only 387 Days until Christmas It’s only a matter of time before holiday deals start lapping themselves. Days Before Christmas, Christmas 2014, Christmas Humor, Christmas Shopping, Christmas Cards, Customer Lifetime Value, Thought Bubbles, Holiday Deals, Cool Cartoons

"Christmas creep" cartoon | Marketoonist | Tom Fishburne

It's only a matter of time before holiday deals start lapping themselves. Last year, Target kicked off the Christmas shopping season with a holiday ad on October 7th, 79 days before Christmas and 3

The old-school approach to crisis management. Seo Marketing, Internet Marketing, Social Media Marketing, Web Google, Brand Management, Busy At Work, Press Release, Allegedly, Insight

crisis management | Marketoonist | Tom Fishburne

Crisis management may not be one of the 4 Ps, but it is every much a part of marketing. How a company deals with a crisis is a far greater litmus test for the brand than how it executes an advertising

Change management comic strips - Resistance to change, a compelling story, internal communication, embrace change and toxic culture Friday Quotes Humor, Funny Quotes, Funny Videos, Humor Videos, Dog Smile, Virus Del Zika, Content Marketing, Digital Marketing, Media Marketing

"Safe is Risky" cartoon | Marketoonist | Tom Fishburne

Organizations can spot the risks of a new idea a mile away. But there's a curious blind spot when it comes to the risks of not taking those risks. The path of least resistance is to play it safe and

Marketers increasingly see mobile as an integral part of the marketing mix and have invested significantly in mobile apps. 92 of the world's top 100 brands have at least one app on Apple's app store. Mobile Advertising, Online Advertising, Mobile Marketing, Content Marketing, Social Media Marketing, Meaningful Photos, Top Social Media, You Make Me Laugh, Apps

"Mobile App" cartoon | Marketoonist | Tom Fishburne

Marketers increasingly see mobile as an integral part of the marketing mix and have invested significantly in mobile apps. 92 of the world's top 100 brands have at least one app on Apple's app store.

It is not only about understanding about statistics, it is also about implementing the correct statistical approach or method. In this brief article I will showcase some common statistical blunders that we generally make and how to avoid them. Data Science, Hr Humor, Tech Humor, Lean Six Sigma, Cartoon Jokes, Cartoons, Marketing Data, Mobile Marketing, Data Analytics

"Marketing Data Pitfalls" cartoon | Marketoonist | Tom Fishburne

Marketers are increasingly driven by data. But as I touched on a couple weeks ago, we have to be careful with what data we choose to listen to.

SXSW has turned into the Superbowl of "brand experiences." This year, virtual reality was the main technology focus. McDonalds even created a virtual reality experience where attendees could paint the inside of a giant Happy Meal box. Sales And Marketing, Marketing Plan, Social Media Marketing, Digital Marketing, Sxsw Interactive, South By Southwest, Friday Humor, Funny Friday, Inbound Marketing

"Technology Can't Save A Boring Marketing Idea" cartoon | Marketoonist | Tom Fishburne

Last week was the annual pilgrimage to SXSW Interactive in Austin, Texas. Increasingly, SXSW is attracting big brands as a marketing venue to influencers (this year, even McDonalds has a presence) and

Marketoonist is the thought bubble of Tom Fishburne. Marketing cartoons, content marketing with a sense of humor, keynote speaking. Business Entrepreneur, Business Marketing, Content Marketing, Social Media Marketing, Digital Marketing, Friday Humor, Funny Friday, Sociology, New Media

"How We Consume Media" cartoon | Marketoonist | Tom Fishburne

Our media habits have changed irrevocably. But much of today's marketing is still biased toward how we consumed media in the past.

Marketoonist is the thought bubble of Tom Fishburne. Marketing cartoons, content marketing with a sense of humor, keynote speaking. Content Marketing, Social Media Marketing, Digital Marketing, Funny Advertising, Ads, Friday Humor, Funny Friday, Geek Humor, Funny Humour

"Targeted Ads" cartoon | Marketoonist | Tom Fishburne

Marketers spend a lot of time and effort trying to infer consumer behavior through the signals they leave online and offline.

“Data is not insights. RT “Big Data Analytics” - new cartoon and post on correlation versus causation. Big Data, Data Data, Ap Psychology Review, Lean Six Sigma, Math Humor, Tough Day, Marketing Quotes, Deep Learning, Data Analytics

"Big Data Analytics" cartoon | Marketoonist | Tom Fishburne

Marketers have never had more data at their disposal. The opportunity to glean insights by crunching all of these new sources of data is pretty intoxicating. Yet having access to the data is only one

5 retargeting strategies you cannot ignore, especially if you want to make the most out of your advertising campaign and generate max conversion. Internet Advertising, Targeted Advertising, Internet Marketing, Marketing And Advertising, Online Marketing, Digital Marketing, Inbound Marketing, Marketing Tools, Social Media Marketing

"Ad Retargeting" cartoon | Marketoonist | Tom Fishburne

Ad retargeting is on the rise — those ads that stalk you across the internet after you've even briefly visited a company's site. Google is even testing cross-platform ad retargeting, so a site that

A digital marketing strategy is not a joke. "We’re going digital" - Tom Fishburne Digital Marketing Strategy, Social Marketing, Content Marketing, Internet Marketing, Online Marketing, Marketing Plan, Marketing Strategies, Business Marketing, Marketing Innovation

"Growth Hackers" cartoon | Marketoonist | Tom Fishburne

There's a growing movement in Silicon Valley to replace "Marketers" with a new position called "Growth Hackers". Some are claiming that startups should eliminate their marketing teams altogether.

Norton to the rescue! Helping athletes and the assembled press get minty fresh without compromising their modesty. Athletes, Social Media Marketing, Insight, Fresh, Shower, Rain Shower Heads, Showers

Russian Deputy PM: We're Surveilling Sochi's Showers

Norton to the rescue! Helping athletes and the assembled press get minty fresh without compromising their modesty. #comradeduckiswatchingyou #realtimemarketing

Marketoonist is the thought bubble of Tom Fishburne. Marketing cartoons, content marketing with a sense of humor, keynote speaking. Social Media Marketing, Digital Marketing, Funny Memes, Humor, Competitor Analysis, Cartoons, Growth Hacking, Sarcasm, Techno

"Real-Time Marketing" cartoon | Marketoonist | Tom Fishburne

Superbowl is always a showcase of the state of marketing. This year's Superbowl was dominated by social media war rooms all trying to replicate last year's Oreo moment. During the Superbowl power

I think my Nest smoke alarm is going off. Internet Marketing, Social Media Marketing, Digital Marketing, Inbound Marketing, Marketing Ideas, Future Of Marketing, Temporary Housing, My Nest, Tech Humor

"Internet of Things" cartoon | Marketoonist | Tom Fishburne

Last week's news that Google would buy Nest triggered a lot of discussion on the future of marketing (this cartoon was inspired by a joking tweet from Valleywag's Sam Biddle). Nest makes smart home