75 Effective Negative Keywords to Include in Your Google Ads Campaigns
These Essential Negative Keyword Lists Will Save You Money In Google AdsIf you are using Google Ads to promote a small to medium business, then every penny counts so it is important to ensure that your ad groups are as focused as possible. Using...
The Wall Street Journal - Breaking News, Business, Financial & Economic News, World News and Video
Breaking news and analysis from the U.S. and around the world at WSJ.com. Politics, Economics, Markets, Life & Arts, and in-depth reporting.
E-commerce conversion rates 2020 compilation - How do yours compare?
Read the latest conversion rate and lead generation statistics for desktop and mobile devices to see conversion rate averages across different industries.
Who Gets the Highest Ad Rates Online?
While the recession has put another hit on CPMs -- shorthand for the cost to reach 1,000 viewers -- across the web, some sites can still pimp fat ad rates.
Surprise? CMS Computes and Publishes Pharmacy Prescription Profit Margins
Last week, Myers and Stauffer, the contractors collecting pharmacy acquisition costs and revenue data for the Center for Medicare and Medicaid Services (CMS), unexpectedly presented average per-prescription pharmacy profit margins, by payer and prescription type. Click here to view the slide deck. (See pages 64-67.) Nobody expected this CMS inquisition. They didn't wait very long to follow through on the implied visibility to pharmacies’ prescription economics, as I predicted in Transparency…