AARRR & Pirate Metrics - Pierre Lechelle
AARRR (The Pirate Metrics) is the perfect model to help you to improve your business, optimize your funnel and grow your business.
SPRINT: os cinco dias que mudarÃ£o o mundo!
O processo que estÃ¡ revolucionando a gestÃ£o de novos projetos nas companhias Ã©, em verdade, muito simples. Mas implica em uma metodologia especÃfica, com fases muito bem definidas e para as quais Ã© preciso estar preparado. Mas resumindo, vale a pena testar.
The 9 Marketing Disciplines of Great SaaS Companies by @ttunguz
Bill Macaitis, the former CMO of Zendesk, articulates how a SaaS marketing team should operate better than anybody else I’ve met. At a recent Point9 conference, Bill outlined the 9 marketing disciplines of great SaaS companies and how they fit together to create a marketing powerhouse. I’ve copied my notes from Bill’s talk below. Ops & Analytics Team The operations and analytics teams is the first marketing team every SaaS company should build because this team erects the experimental…
The ROI of Blogging: What the Groove Blog is Worth to Our Startup | Groove Blog
No business effort is a success unless it makes money. Here’s what this blog means to Groove’s bottom line