Collection by Jim Rattray

Jim Rattray
IDEO founder Tom Kelley once called the devil’s advocate the single greatest threat to innovation Marketing Innovation, Taboo Topics, Friday Humor, Funny Friday, The Devil's Advocate, Book Quotes, Book Sayings, The Wiz, Design Thinking

"Where the Wild Ideas Are" cartoon | Marketoonist | Tom Fishburne

The world needs wild ideas. But every wild idea faces a road of obstacles to bring it to life. The hard work comes after the brainstorming rumpus when you have to bring others along. Few of these

Creative marketing delivered in a conversational tone is more engaging than boring corporate dribble that’s constricted by stiff branding guidelines. Inbound Marketing, Content Marketing, Social Media Marketing, Brand Identity, Branding, Brand Promotion, Brand Guidelines, Geek Humor, Mood Quotes

"Brand Guidelines" cartoon | Marketoonist | Tom Fishburne

ur brands are increasingly brought to life by others out of our direct control. Innocent Drinks describes its brand as composed of "thousands of nice little touches". It can be tough to synchronize

Sometimes Marketers Just Can’t Be Restrained; Shameless Self-Promotion - Jennings Award Infographic Self Promotion, Medical Field, I Work Hard, Web Inspiration, General Hospital, Medical Center, Pediatrics, Health Care, Awards

Sometimes Marketers Just Can’t Be Restrained; Shameless Self-Promotion

A week ago I wrote a post titled “Walking the Self-Promotion Tightrope.” With social media it’s important to strike a balance between promoting your company or hospital and sharin…

education campaign Girls education campaign that only is visible to women through facial recognition technology. Men see only a URL, to make the point that information access can be gendered. Apple Bars, Advertising, Ads, Facial Recognition, Public Health, Drawing People, Business Women, Branding, Technology

Girls' Education Campaign Runs Street Ad Only Women Can See

Next step in facial recognition