'Sacré Beurre’ is a fictional butter and bread brand including product packaging and some collateral for a brick and mortar shop/bakery. The name references the French term "sacre bleu" and the very much known "sacré coeur". The illustrations gives the brand a fun touch while the font has a traditional feel to it. Style elements in this branding hints to classical french culture with the checked pattern and navy blue, yet it has a very modern and fresh vibe.
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