From Big Data To Big Personalization
The promise of big data: Companies can better know their customers and act on that information through personalization and segmentation. And marketers
Big data: a retailer’s guide to likes, tweets, reviews, customer data, and basically everything else (infographic)
Many retailers are using old dumb marketing techniques in a new smart world. And, therefore, missing out on sales.
Infographic: How social data elevates CMOs - Bazaarvoice blog
The C-suite of tomorrow’s most successful businesses will be customer centric, to the point of obsession. Understanding, being relevant to, and serving consumers will be top priorities – and already are many CEOs and CMOs alike. Six in 10 CEOs now say that as a CEO, they must exhibit “customer obsession.” In these customer-centric C-suites, …
Omnichannel loyalty (The new customer connection) #infografia #infographic #marketing I re posted just because this is the latest buzz from technology, one day it will just be, today it's still FUD