How Facebook’s video ads’ watch time compares across formats
The amount of time people spend watching an ad varies by context, but the ad’s value shouldn’t be considered proportional to its watch time, per Facebook.
How to Optimize Your Facebook Videos to Expand Your Reach
If you’re posting videos on your brand’s Facebook Page, it goes without saying that you want as many people as…
9 Antidotes to the Facebook Algorithm Squeeze
Facebook algorithm changes don't mean you should abandon the Facebook News Feed. Here are nine ways you can still succeed, from Jay Baer.
The New Facebook Changes Will Take You Back to Simpler Times
In an effort to improve the site, the new Facebook changes are designed to increase user-to-user interaction and reduce the creepy feeling of being spied on.
What's New in Video Marketing? Trend Predictions for 2018 [Infographic]
Video marketers have a lot of changes to keep up with. Here's an overview of video marketing today - and what marketers can plan for in the coming year.
The impact of Facebook’s News Feed changes on the media is far less interesting than what the changes — and their stated purpose — say about Facebook itself.
The 5 Best Facebook Ad Campaigns That Killed It In 2018
We selected and analyzed the Top Five Facebook Ad Campaigns that outperformed the rest in 2018. Read on to find out their secrets and how you can replicate their success!
A Different Perspective On Facebook (NASDAQ:FB)
The supply and demand dynamics for digital advertising appear favorable for Facebook. Facebook's moat is widening while more product offerings are being implemented.
The future of digital publishing …
Facebook recently announced that it would start prioritizing news from publications that the community rates as trustworthy. Following this announcement media Goliath and News Corp chairman Rupert Murdoc issued the following statement "If Facebook wants to recognize 'trusted' publishers then it sho