Closing the Gap Between Audience Needs and Content | DemandSphere
This year the Content Marketing Institute reported that 69 percent of marketers surveyed say they focus on creating content for their audiences versus for their brand. While it’s good to hear that the majority of marketers are creating messaging specifically with their audiences in mind, what are the other 31 […]
Determine content style, tone, voice
Create effective content by delivering a consistent message with the same style, tone, and voice across all marketing channels based on search data.