Cartoons

Collection by Gino Brenni

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Gino Brenni
Welcome to world of social media strategy; helping you define your social media strategies, social media strategy template and social media campaigns. Marketing Digital, Content Marketing, Internet Marketing, Online Marketing, Social Media Marketing, Marketing Strategies, Inbound Marketing, Marketing News, Mobile Marketing

"5 Types Of Social Media Strategies" cartoon | Marketoonist | Tom Fishburne

"It does not matter how awesome your product is or your presentation or your post. Your awesome thing matters ONLY to the extent that it serves the user's ability to be a little more awesome". I stumbled across this quote from Kathy Sierra and it struck me how important this rule is for social media, yet how rarely it's followed.

Funny and very sarcastic cartoons by Tom Fishburne about the Marketing world. The "Agreed on the hashtag" is just one more example to how "technology can't save a boring idea". Internet Marketing, Social Media Marketing, Tech Humor, Social Skills, Hashtags, The Funny, Jokes, Lol, Humor

"Agreed on the Hashtag" cartoon | Marketoonist | Tom Fishburne

Last week, I gave the keynote at Google's marketing conference in New York (which you can read as a cartoon-filled post here). I spoke about how to create "marketing worth sharing" and that technology can't save a boring idea. One of the bigger themes of the day was the shift needed in how marketers tell stories. Many of us were trained in the Single Minded Proposition school of marketing, where you succinctly repeat what your brand stands for in every brand communication: "Volvo equals…

But like yeah seriously, LinkedIn has changed. Get with the game, networking needs to be bolder now, business-networking included. Inbound Marketing, Internet Marketing, Linkedin Network, Social Media Humor, Business Cartoons, I Am The One, Business Networking, For Facebook, No Me Importa

"Join My Network" cartoon | Marketoonist | Tom Fishburne

I heard someone say recently that the difference between networking and not working is one letter. I'm amazed how many LinkedIn requests are indiscriminately sent to acquaintances or strangers without even personalizing the generic message. Many of these interactions start and end with that LinkedIn invitation. LinkedIn makes networking easier, but it can also make us lazy. LinkedIn makes networking easier, but can also make us lazy. I'm amazed how many LinkedIn requests are indiscriminately…

The time has come to rethink strategy. Constant turbulence and disruption require a new approach to change management. Online Marketing, Social Media Marketing, Inbound Marketing, Content Marketing, Change Management, Business Management, Public Relations, Non Profit, Funny Images

"Where Complacent Brands Go" cartoon | Marketoonist | Tom Fishburne

I heard once that there are three types of companies: rule makers, rule followers, and rule breakers. It's easy for rule makers and rule followers to get complacent, particularly in industries that have been around for a while.

Creative marketing delivered in a conversational tone is more engaging than boring corporate dribble that’s constricted by stiff branding guidelines. Inbound Marketing, Content Marketing, Social Media Marketing, Brand Identity, Branding, Brand Promotion, Brand Guidelines, Geek Humor, Copywriting

"Brand Guidelines" cartoon | Marketoonist | Tom Fishburne

ur brands are increasingly brought to life by others out of our direct control. Innocent Drinks describes its brand as composed of "thousands of nice little touches". It can be tough to synchronize the brand so that it feels consistent at every touchpoint. Many brands create strict guidelines to keep everyone in check: a style guide, visual standards, identity manuals, etc. While useful and inspiring if done well, brand guidelines can easily devolve into command-and-control compliance if…

Marketoonist is the thought bubble of Tom Fishburne. Marketing cartoons, content marketing with a sense of humor, keynote speaking. Mobile Marketing, Marketing Data, Digital Marketing, Social Media Topics, Business Cartoons, Internet Advertising, Information Age, Best Ads, Social Activities

"location marketing" cartoon | Marketoonist | Tom Fishburne

Now that everyone carries a GPS-enabled supercomputer in their pockets, the marketing possibilities are endless. Location-based marketing is the new frontier. But, as with any new technology at a marketer's disposal, the value is not in the technology, it's in what great marketing ideas the technology enables. Location-based marketing won't work if the goal is just to interrupt more effectively. The big ideas matter more than ever.

Earned media (publicity - where the media talks about you) trumps all paid media) cartoon by Tom Fishburn Marketing Logo, Inbound Marketing, Content Marketing, Social Media Topics, Types Of Social Media, Business Cartoons, Business Profile, Pinterest For Business, Public Relations

"Earned Media" cartoon | Marketoonist | Tom Fishburne

Earned media is on the rise as marketers scrutinize the effectiveness of traditional paid media. Marketing plans have always juggled some form of paid media (buying an ad), owned media (building a web site or store), and earned media (coverage in press or word of mouth). But the lines have blurred between these three forms of media. Some ad agencies have started hiring Earned Media Directors. Some PR agencies have started placing media buys.

Marketoonist is the thought bubble of Tom Fishburne. Marketing cartoons, content marketing with a sense of humor, keynote speaking. Inbound Marketing, Marketing And Advertising, Content Marketing, Online Marketing, Social Media Marketing, Business Cartoons, Going Out Of Business, Business Signs, Business Entrepreneur

"Groupon" cartoon | Marketoonist | Tom Fishburne

The last time I tried to redeem a Groupon, I arrived at the sushi restaurant to find an "out of business" sign in the window. The restaurant had launched a daily deal promotion six months before. Half-price sushi at a good restaurant is a great deal for consumers (more interesting than the eyebrow waxing and air duct cleaning deals I usually see). Sure enough, the restaurant was suddenly and constantly full, and I saw Groupon printouts on most of the tables every time I went. From all the…

Marketoonist is the thought bubble of Tom Fishburne. Marketing cartoons, content marketing with a sense of humor, keynote speaking. Facebook Jobs, Facebook Marketing, Cv Tips, Business Cartoons, Google Plus, Youtube Money, Job Search, How To Get Money, Social Media Tips

"Our Facebook Page" cartoon | Marketoonist | Tom Fishburne

The unrequited hype of the Facebook IPO last week echoes the unrequited hype many brands experience with social media in general. There's a get rich quick mentality - a "Like Grab". Many brands believe if you just build it, the audience will come. The problem is that this sets the false expectation that social media is easy. Social media holds tremendous potential, but it requires a long-term commitment. Many brands give up early when social media doesn't immediately live up to the…

New Vocabulary- "Marketoonist" are people who create cartoons about the truth about marketing "Permission Marketing" - the previledge of delivering anticipated personal and relevant messages to people who actually want to get them Social Media Marketing Agency, Marketing And Advertising, Digital Marketing, Pop Up Ads, Political Ads, Work Travel, Business Entrepreneur, Seo Services, Pinterest Marketing

"Truth in Advertising" cartoon | Marketoonist | Tom Fishburne

"Never let the truth stand in the way of a good story," the maxim goes. Aside from politicians, marketers have the worst rap for bending (or breaking) the truth. We're so used to disingenuous marketing that we come to expect it. The large print giveth what the small print taketh away. Quotes in political ads are always taken out of context. The fast food sandwich never looks like the photo. No wonder consumers don't trust most of the marketing they see.

Marketers are tripping over themselves to reach Millennials. Advertisers spend five times as much on reaching Millennials as they do on all other generations combined. The Millennial obsession on h… Business Cartoons, Inbound Marketing, The Funny, Toms, Give It To Me, Branding, Humor, How To Plan, Entrepreneur

Millennial Brand Makeover cartoon | Marketoonist | Tom Fishburne

Marketers are tripping over themselves to reach Millennials. Advertisers spend five times as much on reaching Millennials as they do on all other generations combined.

Online Restaurant Marketing: How to Use Daily Deals Social Media Roi, Social Media Marketing, Social Advertising, Marketing Plan, Online Marketing, Cartoon News, Restaurant Marketing, Online Restaurant, Startup News

social coupon bandwagon | Marketoonist | Tom Fishburne

Many marketers asked Santa for a social coupon campaign for 2011. The explosive growth of Groupon and Groupon clones (BuyWithMe, LivingSocial, SocialBuy, and Tippr), offering "ridiculously huge&q

  Cartoons, Snoopy, Photos, Fictional Characters, Animated Cartoons, Pictures, Comic Book, Cartoon, Fantasy Characters

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