The 4 Major Digital Ad Formats Face Off
Much has been said about the death of the traditional banner ad, and new benchmarking research from Adform highlights the format’s inability to compete with more dynamic digital offerings. Not only did rich media ads deliver 267 percent more clickthroughs than a traditional banner, but banners also came in dead last in in-screen impressions.
A Guide to Perfect Social Media Posts (Infographic)
What does a perfect social media post look like? Some detailed tips for creating the best posts possible.
7 Steps To Calculate Your Social Media ROI [Infographic]
Calculating your social media ROI is tricky. To help you figure it out, this infographic presents some of the most popular formulas to measure your success.
Teaser: Social Media Resume And Recruiting - Salty Waffle
If a potential employer searched for you online what would they find? Would it help you get a job, or hurt your chances? Social media touches nearly every part of our modern lives. Getting a job is no different; in fact over 80% of employers use a social media site somewhere in their recruiting process. […]