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How to Use the Facebook Budget Optimization Tool for Improved Results : Social Media Examiner

Discover how to use the Facebook Budget Optimization tool to automatically optimize your budget distribution across ad sets.

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Facebook Introduces New Video Retention Metrics

Facebook will soon roll out improvements to the video retention graph available to pages in video insights.

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There are currently just above 2.2 billion active users on Facebook. Although it might seem easy to convert so many followers into paying customers, the task is a far more challenging than what it seems. Even...More

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Google Posts can now be automated with new API support

Google My Business API version 4.0 adds new features, including the ability to manage your Google Posts.

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Twitter Adds "Happening Now" Feature That Groups Tweets By Event

The feature will start by highlighting tweets from sports games, then it will move on to TV, breaking news, and more.

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How to Make Social Media Marketing Work for Your Business

The concept of ‘social media marketing’ is probably one that you’ve heard a lot about by now. If you’re in the B2B space, however, you might feel a little unsure of how you can make the most out of B2B social media marketing. After all, a lot of B2B businesses are steadfast in the belief […]