Social Media Marketing and Management - Lots of free resources and tips here...
Always identify your target audience in your social media marketing. Know who you’re talking to and speak their language.
Remember, social media isn’t traditional marketing. Always consider the human interaction factor!
The customer defines value— not you! Figure out what your audience values and deliver that.
A great way to show that you have others' interest at heart is individualization. Find ways to implement those personal touches into your business.
When it comes to LinkedIn, your profile photo should show the most professional version of yourself. You're representing your entire business career.
Where should your business start its social media campaign? Wherever your potential clients are.
Monitor your social media efforts regularly so that you stay in tune with your Fans & Followers.
Not every social media trend will fit your business. Do what’s right for your…
When you add images to your blog posts, remember to optimize them.
When writing your social media posts, know what you want your Fans to do, and make it easy for them to respond.
Social media marketing is about being social. Don't ignore your Fans and Followers. They will ignore you right back.
Make sure your LinkedIn profile has a good quality picture of yourself, reflective of what you do. -PDI Tips
Here's a truth for marketing with social media. Numbers don't matter, people do. PDI Tips via Polka Dot Impressions
Relationships can only build over time. Commit to excellence and time with your social media strategies. -PDI Tips
Twitter is a fantastic resource for reaching out to folks who might otherwise be inaccessible. Are you making connections on Twitter?
Keep your tweets short enough for others to include their username or a reply with the RT! -PDI Tips