From understanding the big-picture search trends to making sure your SEO goals jive with your CEO's goals, there's a lot to consider when planning for 2017. In this Whiteboard Friday, Rand outlines how to craft a truly remarkable SEO strategy to help you sail through 2017.
Enjoy this SEO Strategy Plan. Step 1: Define your target audience & their interests --This is the first step in most marketing campaigns, define your target audience. Your target audience is a defined set of people who you are marketing your product to.
Defining an Enterprise SEO Strategy - Search Engine Watch
This approach to enterprise SEO campaigns should give you a solid foundation on the basics of constructing a program that makes sense, is efficient, and maximizes your resources. In other words, it's a pretty solid SEO strategy.