How Do B2B Companies Use Social Media? [Infographic]
We know the power of social media in creating brand awareness, but are companies using it to drive demand generation as well? This 2012 survey by Eloqua investigated how B2B marketers use social media to promote, engage and sell.
10 Most Popular Websites Every B2B Marketer Should Follow [infographic]
How do you become a B2B marketer? Simple, by reading and learning from expert marketers. Here are top 10 B2B marketing blogs that aspiring rock stars are reading - and why you need to start following them, too.